Buy for a person who lies awake and dreams

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About sleep" Yes even this hyper-original question can be answered in the brand's spot. And those who are most moved by nostalgia for the past and the desire to feel like a child again are met by an Icelandic brand specializing in frozen foods. It involved Disney characters in its Christmas ads - this year from the sequel to the blockbuster "Frozen." If adults won't be tempted because the fairy tale is too modern, the youngest certainly will! The evolution of holiday advertising and the consequences for the industry The history of Christmas advertising dates back to the th century, and its idea was born overseas. The first ones were published in department store catalogues. However, they became really popular with the advent of television.


It was then that brands began to outdo each other with ideas and concepts for Christmas advertising. However, the first spots were not very creative, they focused mainly on the oduct - so they were based on completely different concepts than the Middle East Mobile Number List Christmas advertisements we know today. The following decades brought considerable evolution. This is why the ranking of Christmas ads changes almost every year, taking into account the latest trends and fashions. Here we ask ourselves how it happened that, with the increasing importance of the Millennial generation, Christmas advertisements instead of glitz, miracles and splendor show what is uncomfortable, difficult,





and sometimes sad and touching This is the result of the fact that the most famous brands have discovered a niche - they offer Millennials what they lack, what they miss, what moves their hearts and imagination. Therefore, apart from emotion and sentiment, there is nostalgia, as well as a response to the need for hyper-individualization of the oduct. In times of growing emphasis on CSR activities, the best Christmas advertisements also turn out to be socially responsible. Contemporary Christmas advertisements, although they refer to tradition in their message, are certainly .